
Exit Strategy Program
A structured process for risk assessment, value driver analysis, and investor-readiness preparation.
Exit Picture™
The approach is to develop a picture of the business starting with what it looks like today and then developing a picture of what we want it to look like at exit. The outcome of this Exit Picture™ process is the specification of a target enterprise valueat exit.
Exit Mapping™
This target enterprise value is then used to develop an Exit Map™ which blends in the current state, budget target, 3 year target, BHAG target into a map which then overlays what a prospective investor would be thinking at the targeted point of exit.
Exit Optimization™
Once we have established the prospective investor’s perspective, we use the AscendX Group’s Exit Optimization Assessment™ to identify the most impactful aspects of the business which could reduce investor confidence and reduce their valuation of the business.

We help our clients position their business to maximize investor confidence and thereby maximize enterprise value.
Investor perceived risk (IPR) drivers
These are the investor perceived risk drivers (43 of them) that comprise the Exit Optimization Assessment™ and enable AscendX Group to stack rank gaps which will most likely reduce the valuations from investors. So, we help our clients position their business to maximize investor confidence and thereby maximize enterprise value.
-
Revenue Visibility
Revenue Consistency/Predictability
Revenue Growth
New Lead Acquisition
New Customer Acquisition
Customer Retention
Customer Purchase Expansion
Customer Concentration
Pricing Stability
Capacity for Price Increases
Inorganic Expansion
-
Growth
Direct
Fixed
-
Historical EBITDA Growth
Profit Margin Range
EBITDA Forecasting/Budgeting Accuracy
EBITDA Adjustments
Return on Invested Capital (ROIC)
-
Market Risk
Market Growth
Market Share/TAM
-
Intensity
Knowledge
Differentiation
Switching Costs
-
Price to Value
Mission Critical
-
Management Team Risk
Talent
Team Cohesion
Performance Management
Key Man Risk
Founder Enthusiasm
-
Financial
Cash Flow Stability
Capital Expenditures
Financial Information
Legal
Structure
Contracts
Activity
Regulatory
Real Estate
Communication